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- YouTube Discontinues Annoying Annotations
YouTube will replace its annotations engine with End Screen and Cards, the company announced. These are already being used, and they're dedicated to mobile users, providing many of the same functions as annotations, like giving creators the chance to link to other videos or run a poll. The reason behind the change is the fact that annotations never really worked on mobile. There's also the fact that most users found them obnoxious and unhelpful. Come May 2, the changes will be rolled out. Videos uploaded before this date containing annotations will continue to have them, but they're only going to appear to desktop users. "Annotations Editor launched in 2008, before the world went mobile. With 60 percent of YouTube’s watchtime now on mobile, why go through the work of creating annotations that won’t even reach the majority of your audience? End Screens and Cards work on mobile and desktop, giving you more bang for your buck,"
- Netflix Turns to Thumbs Up/Down Ratings, Ditches 5-Star System
Netflix is making a major change in the way people interact with content by replacing the 5-star system with like/dislike buttons. Much like YouTube did a few years back, Netflix is switching its rating system, ditching the "old" five stars, The Verge reports. Todd Yellin, Netflix's Vice president of product, said in a press briefing that the old system feels very "yesterday." Furthermore, the new thumbs up and down system isn't exactly new for the platform, as it has been in testing for more than a decade. The company says that people are a lot more likely to tap on like or dislike than they are to choose a number of starts. In fact, there were 200% more ratings offered via the simpler systems. Since Netflix's goal is to get more opinions from users, this seems like the way to go. After all, more data means they can offer better recommendations to users...
- YouTube to Live Stream ECS Counter-Strike Competition
YouTube is planning to make Counter-Strike fans extremely happy as it has reached a deal to exclusively broadcast the ECS Counter-Strike: Global Offensive league. The tournament is organized by FACEIT, and the deal means that the entire competition will be broadcast live exclusively on YouTube, Forbes reports. This is quite a change, especially since this type of competition live broadcasts usually took place on Twitch, a platform dedicated to gaming live-streams. There are some benefits to switching over to YouTube, however, like 1080p live streams, as well as live rewind, which are not possible on Twitch. Earlier this year, YouTube announced another similar deal with ESL for the CS:GO Pro League. As the world eSports grows and grows, such deals become more lucrative. More eSports to co...
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